Privacy Policy
Last updated: August 24, 2026
This Privacy Policy explains how Farmtrition may collect, use, disclose, and protect information when you visit the website, search the directory, submit farm information, or interact with advertising and external links.
1. Information you provide
You may provide information when submitting or correcting a farm listing, contacting Farmtrition, or using another interactive feature. This may include your name, email address, farm or business name, location, website, product information, farming practices, buying information, and the contents of your message or submission.
2. Information collected automatically
Like most websites, Farmtrition and its service providers may automatically receive technical information such as IP address, browser type, device type, operating system, referring page, pages viewed, approximate location derived from IP address, timestamps, and interactions with the site. Cookies and similar technologies may also be used where permitted.
3. Search information
Search terms and filter selections may be processed to provide directory results and may be analyzed in aggregate to understand which locations, foods, and farming practices users are looking for. Do not enter sensitive personal information into the search field.
4. How information may be used
We may use information to operate and improve Farmtrition, provide search results, review farm submissions, correct directory records, communicate with submitters, prevent abuse, understand site performance, measure advertising, comply with law, and develop new directory features.
5. Google advertising and cookies
Farmtrition may use Google AdSense or other Google advertising services. Google and its partners may use cookies or similar technologies to serve, personalize, and measure ads, subject to applicable law and your consent choices. Depending on your location and the configuration of the advertising service, ads may be personalized or non-personalized.
You can learn about how Google uses information from sites and apps that use its services through Google’s published privacy resources and manage applicable ad personalization controls through Google’s advertising settings.
6. Analytics and service providers
Farmtrition may use hosting, analytics, form-processing, security, advertising, email, and other service providers. These providers may process information on our behalf as needed to perform their services. The specific providers used may change as the website develops.
7. Farm directory information
Farm and business information intended for public listing may be displayed publicly, including business names, general locations, websites, products, farming practices, and purchasing information. Do not submit private personal information that you do not want displayed or used to verify a listing.
8. When information may be shared
We may share information with service providers, when you direct us to do so, to investigate misuse or protect rights and safety, in connection with a business transaction, or when required by law. Farmtrition does not intend to sell personal information in the ordinary sense of exchanging it directly for money.
9. Data retention
Information may be retained for as long as reasonably necessary for the purposes described in this Policy, including maintaining directory accuracy, resolving disputes, preventing abuse, and satisfying legal obligations. Public farm listings may remain in the directory until corrected or removed.
10. Your choices and privacy rights
Depending on where you live, you may have rights regarding access, correction, deletion, or other treatment of personal information. You may also be able to manage cookies through your browser and advertising preferences through applicable advertising providers. Requests may be submitted using Farmtrition’s published contact information, subject to identity verification where appropriate.
11. External websites
Farmtrition links to farm stores, markets, retailers, directories, and other third-party websites. Their privacy practices are governed by their own policies, not this Privacy Policy.
12. Children
Farmtrition is a general-audience directory and is not intended to knowingly collect personal information from children under 13. If we learn that such information was collected through the site, we may take reasonable steps to delete it.
13. Security
We use reasonable administrative and technical measures appropriate to the nature of the service, but no internet transmission or storage system can be guaranteed to be completely secure.
14. Changes to this Policy
We may update this Privacy Policy as Farmtrition, its advertising, analytics, forms, or other services change. The revised version will be posted here with an updated date.